Lesson video

Hi everyone, my name is Ms. Voyle, and I am going to be teaching you your lesson today, where we will be generating vocabulary for a persuasive advert.

And I am super excited because developing descriptive vocabulary is so much fun, we get to be so creative.

For this lesson, you need to be listening and looking carefully.

There'll be some tasks where you need somebody to talk to, and you will need a piece of paper and pen or pencil for some writing tasks.

I hope you're feeling excited and ready to learn.

The learning outcome for today's lesson is I can generate vocabulary for a persuasive advert.

Here are the key words.

Let's practise saying them, my turn, your turn.

Synonym.

Exaggeration.

Alliteration.

Great job, let's look at their definitions.

A synonym is a word that has the same or similar meaning to another word.

Exaggeration is overstating for dramatic effect.

And alliteration is the repetition of initial consonant sounds occurring in neighbouring words.

There are three parts to today's lesson.

First, we'll be developing synonyms for the product in our persuasive advert.

Then we will be developing use of exaggeration and alliteration.

And finally, we will be forming persuasive sentences.

So let's begin with developing synonyms. What is your persuasive advert going to be about? You are going to create an advert about chocolate energy balls, and this is what they look like.

Don't they look delicious? These are the key selling points.

It is coated in milk chocolate for a sweet and indulgent taste, but it's made up of 80% oats, nuts, and dried fruits for health benefits.

So we know that this is a delicious chocolatey snack, but that it is also very healthy.

Read the following example sentences about the chocolate energy ball.

The chocolate energy ball is healthy and tasty, giving you everything you need in one snack.

These chocolate energy balls will satisfy your taste buds and boost your energy for hours.

If you try a chocolate energy ball, you won't regret it! What doesn't sound right when reading these sentences? Have a little think.

Using the noun, energy ball, in every sentence is really repetitive and that doesn't flow very well for the reader.

What can we use instead of repeating energy ball? we can use synonyms. A synonym is a word that has the same or similar meaning to another word.

Using synonyms helps us to vary the language within our writing to make it more appealing.

This avoids repetition and helps with text flow.

Let's check your understanding.

Read the following sentences, identify and circle the synonyms that have been used for the energy ball.

I'll read them to you first.

One, this delicious snack will have your mouth watering for days.

Two, this luxurious treat tastes divine and is packed full of healthy ingredients.

Three, if you eat this nourishing nibble, you won't regret it.

Take a look at each of these sentences and identify the synonym that has been used for energy ball.

Pause the video.

Let's take a look at the answers.

The synonym in the first sentence is snack.

In the second sentence, the synonym is treat, and in the final sentence, the synonym is nibble.

All of these words have been used instead of the noun, energy ball.

Well done.

It's time for your first task.

Discuss with your partner all the different synonyms you could use for the energy ball.

We've already seen the examples, nibble, snack, and treat, but what else could we call the energy ball? Pause the video and discuss now.

I loved hearing all of your ideas.

Let's share some of these together now.

Bite, goodie, delight, munch, delicacy, mouthful.

All of these words are great synonyms that we could use in our writing instead of repeating energy ball.

Well done.

It's now time for the second part of our lesson where we will be using exaggeration and alliteration.

When persuading people to eat something, we use exaggerated adjectives to describe them.

What do we want the reader to know about the chocolate energy balls in order to persuade them to buy them? We want them to know that they taste good and that they are healthy.

Using exaggeration to communicate this will help us persuade people.

Which expanded noun phrase sounds more appealing? Healthy, tasty treat, or succulent, scrumptious snack? Have a think.

I think that succulent, scrumptious snack sounds more appealing, and I'm sure you do too.

If we take a look at the example, healthy, tasty treats, using healthy first, might not appeal to everyone.

Sometimes people assume if it's healthy, it won't taste good, which we know isn't true.

But we want to begin with the most appealing adjective first.

And tasty is a very commonly used adjective.

We hear that used a lot so it's not that exciting or appealing to the reader.

If we use a precise adjective like succulent, this provides greater detail about the taste.

And scrumptious is an exaggerated form of tasty.

Succulent means tender, juicy, and tasty.

And scrumptious means extremely tasty or delicious.

So using the phrase, succulent, scrumptious snack, we have been able to communicate how delicious the snack is, but in a really exciting and exaggerated manner.

Let's check your understanding.

Which of the following expanded noun phrases is the most exaggerated and appealing? A, balanced bite.

B, mouth-watering, tantalising treat, or C, yummy, nutritious snack.

Pause the video and answer now.

I am sure you all selected B, a mouth-watering, tantalising treat.

Mouth-watering evokes the reader's senses.

It helps them think about what the snack would taste like in their mouth and what it would feel like.

And tantalising is a really exaggerated adjective, which means tempting and tormenting, giving off the impression that the snack is something that you just can't resist, that you have to try and taste.

Well done.

It's time for another task.

Brainstorm exaggerated adjectives you would like to use to describe the chocolate energy ball.

The best way you could do this is imagine biting into it and experiencing the most joyous taste you ever had.

What adjectives would you use to describe that? We've seen some good examples, irresistible, tantalising, nourishing.

What else can you come up with? Pause the video and discuss now.

Oh my goodness, you had so many brilliant ideas.

Let's share some of these together.

Scrumptious, heavenly, delectable, blissful, nutritious, moreish, luxurious.

All of these are great examples of exaggerated adjectives that we can use to describe the energy ball, well done.

We can use our bank of exaggerated adjectives and synonyms to create really persuasive expanded noun phrases.

Let's recap our adjectives.

Irresistible, tantalising, nourishing, scrumptious, heavenly, exquisite, delectable, nutritious, mouth-watering, wholesome.

Now, let's take a look at our synonyms. Energy ball, bite, nibble, treat, snack, delight, goodie, munch, delicacy, mouthful.

When creating our expanded noun phrases, we can use the linguistic technique of alliteration to make them persuasive.

Alliteration is the repetition of initial consonant sounds occurring in neighbouring words.

Let's take another look at our snack.

We could call this a scrumptious snack.

You'll hear the repetition of the sa sound.

We could call it a delightful delicacy.

You can hear the repetition of the da sound.

We could call it a tantalising treat.

Here we can hear the repetition of the ta sound.

Let's check your understanding of alliteration.

Match the adjectives to the right noun in order to create alliteration.

Our adjectives are succulent, delectable, and nutritious, tantalising.

Our nouns are treat, snack, and delight.

Pause the video and match these to create phrases with alliteration now.

For succulent, we want to match this to snack, succulent snack.

For B, we want to match this to delight, delectable delight.

And finally, we want to match nutritious, tantalising, to treat.

Now, you might have noticed that not both of these adjectives begin with a T, but that's okay.

Tantalising and treat, next to each other still forms alliteration.

Well done.

It's time for another task, and I know you are going to have so many fantastic ideas.

Develop persuasive expanded noun phrases for the energy ball and include the following: Exaggerated adjectives, you know lots of those now.

Synonyms for the energy ball, you've got lots of those too.

And then you need to pair those adjectives and synonyms together really cleverly to form expanding noun phrases with alliteration.

Our examples are succulent snack, tantalising treat, and delectable delight.

What ideas can you come up with? Pause the video and do the task now.

I loved hearing your answers.

You have shown that you really understand alliteration and exaggeration.

Let's share some of these now.

Blissful bite, nutrient-rich glorious goodie, irresistible item, crunchy, moreish munch, magnificent mouthful, nutritious, nutty nibble.

These are all brilliant examples of expanded noun phrases that involve alliteration and exaggerate just how tasty and wonderful the snack is.

Well done.

It's time for the final part of our lesson where we will be forming persuasive sentences using all of the fantastic vocabulary we have developed so far.

We want to communicate that eating the chocolate energy ball can achieve the following two purposes; satisfy the consumer through taste and benefit the consumer's health.

A compound sentence is a great way to achieve this.

For example, these tantalising treats are packed full of nutrient-rich ingredients and coated in the creamiest chocolate.

Here, we have used the coordinating conjunction and, to join two main clauses.

Which of the following is a compound sentence that communicates both benefits of the energy ball? So remember, the sentence needs to be compound and it needs to communicate that the product tastes good and that it's healthy.

I'll read each one to you.

A, this succulent snack will make your taste buds pop and fill you with joy.

B, this succulent snack will have your mouth watering and give you all the energy you need.

Or C, this succulent snack will give you energy so that you can conquer the day.

Pause the video and answer now.

The answer is B, well done.

This succulent snack will have your mouth watering, that's taste, and, that's our coordinating conjunction, give you all the energy you need, that's a health benefit.

A, doesn't communicate the physical health benefits of the snack.

And C uses so, which is a subordinating conjunction, which creates a complex sentence, not a compound one.

Well done.

It's time for your task.

Write your own persuasive compound sentence about the chocolate energy ball.

Make sure it's contains the following: An exaggerated adjective.

A synonym for the energy ball.

The coordinating conjunction, and.

And make sure the sentence communicates taste and health benefits.

The example sentence is, these irresistible, blissful bites will taste like heaven and give you the energy boost you're looking for.

I have used two main clauses with the coordinating conjunction and, to form a compound sentence.

I have used the expanded noun phrase, irresistible, blissful bites.

This contains really exaggerated adjectives, and blissful bites uses alliteration.

And I have made sure that my first clause gives the reader an idea of taste.

These irresistible, blissful bites will taste like heaven.

And my second clause communicates health benefits, give you the energy boost you're looking for.

Pause the video and you have a go at writing your own sentence now.

I am blown away by how descriptive and wonderful your sentences are and how you have all shown me your understanding of compound sentences so well.

Let's take a look at some examples.

These tantalising treats are packed full of nutrient-rich ingredients and coated in mouth-watering chocolate.

We've got our compound sentence using the coordinating conjunction, and.

In the first clause it has tantalising treats, which is alliteration.

And it says, they're packed full of nutrient-rich ingredients, that's health benefits.

And in the second clause it says, coated in mouth-watering chocolate, that lets us know what it tastes like.

Some other great examples were, these blissful bites will have your taste buds popping and fill you with all the energy you need.

And this succulent snack will satisfy your sweet tooth and benefit your health.

Well done for developing wonderfully descriptive vocabulary and using this to form fantastic sentences about our product.

This will be really helpful for creating your advert.

We've come to the end of our lesson, so let's go over a summary.

Using a range of adjectives and nouns is important when describing a product in a persuasive advert.

Using a variety of synonyms for the product avoids repetition and supports text flow.

Exaggerated and precise adjectives are more appealing and persuasive to the reader.

And adjectives and nouns can be paired purposefully to form alliteration.

I hope you enjoyed this lesson, I loved teaching you.