Branding
I can identify the features of brand identity and develop my own design.
Branding
I can identify the features of brand identity and develop my own design.
These resources will be removed by end of Summer Term 2025.
Lesson details
Key learning points
- Designers consider different features when designing a brand.
- Successful logos are universally recognised.
- Colours symbolise different emotions in different cultures.
Keywords
Branding - a way of making a company’s product or service more visible and recognisable
Logo - a simple symbol or design that represents a business or brand
Font - a printer’s term meaning the style of lettering being used
Subconscious - part of the mind that works without us being aware of it
Common misconception
Branding and logos are the same thing.
Branding is the way of making a company’s product or service more visible and recognisable. A logo is just a small part of branding and is a simple symbol or design that represents a business or brand.
To help you plan your year 10 design and technology lesson on: Branding, download all teaching resources for free and adapt to suit your pupils' needs...
To help you plan your year 10 design and technology lesson on: Branding, download all teaching resources for free and adapt to suit your pupils' needs.
The starter quiz will activate and check your pupils' prior knowledge, with versions available both with and without answers in PDF format.
We use learning cycles to break down learning into key concepts or ideas linked to the learning outcome. Each learning cycle features explanations with checks for understanding and practice tasks with feedback. All of this is found in our slide decks, ready for you to download and edit. The practice tasks are also available as printable worksheets and some lessons have additional materials with extra material you might need for teaching the lesson.
The assessment exit quiz will test your pupils' understanding of the key learning points.
Our video is a tool for planning, showing how other teachers might teach the lesson, offering helpful tips, modelled explanations and inspiration for your own delivery in the classroom. Plus, you can set it as homework or revision for pupils and keep their learning on track by sharing an online pupil version of this lesson.
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Exit quiz
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