The media
I can describe the different types of media and discuss their impact on performers, sports, officials, spectators and sponsors.
The media
I can describe the different types of media and discuss their impact on performers, sports, officials, spectators and sponsors.
These resources will be removed by end of Summer Term 2025.
Lesson details
Key learning points
- Media types include television, radio, the press, the internet, and social media.
- Media can enhance performers' visibility, provide sponsorship opportunities and a platform for promotional activities.
- Media coverage can lead to increased pressure, loss of privacy, and negative public scrutiny.
- Media coverage boosts a sport's popularity and finances but can also lead to a focus on entertainment over competition.
- Media can increase sponsor visibility and engagement but may create scrutiny or controversy for officials and sponsors.
Keywords
Media - the different ways we communicate information, like through TV, newspapers, social media, the internet, or radio
Sponsors - an individual or group that provides financial support to an event, activity, person, or organisation
Spectator - a person who watches a sports event and can influence the atmosphere
Official - someone who enforces the rules and makes decisions to ensure fair play in a game or competition
Common misconception
Pupils may think that media coverage is always beneficial for sports, without considering potential negative effects and assuming that media only affects athletes and fans.
Media coverage can be both postive and negative and can impact performers, sports, officials, spectators and the sport itself.
To help you plan your year 11 physical education lesson on: The media, download all teaching resources for free and adapt to suit your pupils' needs...
To help you plan your year 11 physical education lesson on: The media, download all teaching resources for free and adapt to suit your pupils' needs.
The starter quiz will activate and check your pupils' prior knowledge, with versions available both with and without answers in PDF format.
We use learning cycles to break down learning into key concepts or ideas linked to the learning outcome. Each learning cycle features explanations with checks for understanding and practice tasks with feedback. All of this is found in our slide decks, ready for you to download and edit. The practice tasks are also available as printable worksheets and some lessons have additional materials with extra material you might need for teaching the lesson.
The assessment exit quiz will test your pupils' understanding of the key learning points.
Our video is a tool for planning, showing how other teachers might teach the lesson, offering helpful tips, modelled explanations and inspiration for your own delivery in the classroom. Plus, you can set it as homework or revision for pupils and keep their learning on track by sharing an online pupil version of this lesson.
Explore more key stage 4 physical education lessons from the Socio-cultural influences: commercialisation unit, dive into the full secondary physical education curriculum, or learn more about lesson planning.
Equipment
Licence
Lesson video
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Starter quiz
6 Questions
basketball player
nike
referee
basketball
Exit quiz
6 Questions
more likely to watch sport than play sport
commercial sponsor appearances can affect training
pressure to always make the correct decision
free clothing and equipment
better education through replay and different camera angles
highlights the importance of the role